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DISPATCHES

 

A regular up-date featuring articles written for publications

all over the world by FCCJ Correspondents

SoftBank's Son agrees to buy US phone distributor

Softbank continues to move agressively into the US market by agreeing to buy Brightstar, writes Jonathan Soble in the Financial Times

The Japanese group and its billionaire founder, Masayoshi Son, are looking to win over US mobile customers by applying the same aggressive pricing strategy that has worked for the group in Japan. Brightstar could further that aim by giving it greater scale as a hardware buyer and, with that, more power to negotiate with manufacturers.   Read article (paywall)

Last modified on Wednesday, October 23, 2013

Published in: Dispatches

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